“Fine! So stop selling them (Hachette books), already. Just shut up about it and pull the trigger. Be mercenary.” Chuck Wendig, commenting on the Amazon-Hachette feud
Across the Great Divide is a 1976 film that stars Robert Logan, Heather Rattray, and George Buck Flower. Perhaps, the title is also symbolic as to what a small group of well-financed writers headquartered in the Northeast has done to the American writing community.
Authors Purchase Big Time Add In NY Times
“Authors aren’t united on anything. Why would they be? We work from home. Alone. We can maaaaaybe agree that pants are a tool of the oppressors and that we subsist on various liquids (tea, coffee, whiskey, the tears of our readers). Why do we have to be united?” Chuck Wendig
On Sunday August 10 a group of authors, calling themselves Authors United ran a full page add in the Sunday NY Times defending the Hachette Corporation of France in its economic loggerhead with Amazon. Around 900 names appeared on the ad, which cost in thelow six figure range and was financed by 72 of the 900. Basically, the letter accused the Amazon Corp. of organizing a boycott of Hachette products, refusing to discount Hachette products, slowing the delivery of Hachette books and suggesting to readers that they purchase different (non-Hachette) titles.
This debate has dragged on for several months and at this point in time, a settlement seems far off. In the meantime, growing discontent among pro-Hachette and pro-Amazon writers has turned the feud into a bit of a soap opera, especially on the Social Media, where everybody who’s anybody is sounding off on the issue. Though this may make for great entertainment, the situation does not encourage ebook sales, which is essentially the heart of the debate.
My Turn To Rant
Ok, it’s my turn to rant. And by the way, I’m not exactly neutral in this debate since I sell low-priced ebooks through both Amazon and Smashwords. Also, I do sell a story or two to online journals, but this is a rather rare event. Moreover, I have not found a way to break into the print market, except P.O.D., a pathway, which I have not even remotely considered.
My basic complaint with Amazon is that they have too nice to Hachette. They were a primary player in the development of the ebook market and their opinion that ebooks sell best in the three digit range seems valid. And I don’t consider them a monopoly (just a Giant corporation) either for they have lots of competition with businesses like Google, Apple, Kobo and B & N.
On the other hand Hachette’s main line are books in print, so why are they wasting so much time in energy in this fight. It might hurt their print sales and if things go really bad, their French holder, Legardere, might dump them completely. I guess I don’t the understand French business karma very well at all, but it does seem like they are shooting themselves in the foot.
Writers Gone Goofy
To me the strangest thing of all is the way that millionaire genre writers, such as Stephen King, JK Rowling, Douglas Preston, James Patterson, John Grisham and Heather Graham, have taken on Amazon like it was the devil incarnate. They seem to have all jumped in bed with Big Five publishing (at the same time) without any concerns for their own well-being. Have these people forgotten that once they were unpublished writers?
Things have changed over the last ten years and breaking into print has become much more difficult than it used to be. True this is a slowly developing situation that goes back to the post WWII years, when there weren’t so many authors pining for a book contract. But today’s Indie ebook market helps newbie authors find a platform. (So do small presses and university publishers). Overall, the old maxim that good writing will find its audience still holds true, but the rules have definitely changed quite a bit……And maybe not so much for the better.